Who Uses Twitter Anyway?
By Anna Johnson on February 24th, 2009A recent study by the Pew Internet & American Life Project has found that 11 percent of U.S. adult Internet users have used Twitter or a similar microblogging service to share updates about themselves or view updates about others.
Younger Internet users use Twitter and similar services more, with 19 percent of those aged 18-24 and 20 percent of those aged 25-34, using them.
Older users tend to use such services less, with 10 percent of 35- to 44-year-olds, 5 percent of 45- to 54-year-olds, 4 percent of 55- to 64-year-olds and 2 percent of those aged 65 and older using Twitter or a similar service.
Other statistics about Twitter users indicate a rather progressive, technologically savvy group.
Wireless Internet users are more likely to use Twitter, with 14 percent of wireless consumers using Twitter or similar compared with just 6 percent of regular Internet users. And social network members are also more likely to use Twitter or other microblogs – 23 percent of social network users also use Twitter, compared with 4 percent of those who don’t use social networks.
Bloggers are also more likely to ‘tweet’ or microblog – 27 percent of bloggers (about 13 percent of all Internet users) microblog, compared with 10 percent of those who do not have a blog.
Twitter users are also significant blog readers, with about 21 percent having read someone else’s blog ‘yesterday’ and 57 percent having ever read a blog.
Finally, Twitter users are also more likely to use their mobile phones to connect to the Internet – 40 percent of Twitter users with mobile phones use them to connect to the Internet, compared with 24 percent of non-Twitter users.
Of course, is it really any surprise that Twitter users are more progressive and technologically savvy? We could equally say that people who are more progressive and technologically savvy are more likely to use Twitter.
Source: MarketingVOX, “1 in 10 Adults Has Microblogged — on Twitter or Elsewhere,”MarketingVOX
