Just how expensive can a click get? How high is high when it comes to keywords in a pay-per-click (PPC) campaign? Well, according to AdGooroo’s ‘Search Engine Advertising Update – Q309′, you’ll be paying $99.44 for “mesothelioma” on Google!

In fact, here’s a sampling of the 20 most expensive keywords on each of Google, Yahoo and Bing, based on the highest reported cost-per-click for advertising to search engine users in the United States, based on September 2009 data:

20 of The Most Expensive Keywords on Google:

• mesothelioma: $99.44
• buy structured settlements $79.01
• data recovery san jose $75.71
• paxil lawyers $74.39
• annuity loans $72.82
• purchasing structured settlement $68.79
• student loan debt consolidation $68.54
• asbestos law firm $67.97
• secured loans $67.57
• sell my structured settlement payment $66.21
• asbestos lawyers $65.03
• paxil birth defects $63.49
• structured settlement sale $63.43
• sale settlement structured $63.43
• asbestos lawyers $61.37
• bank of america home equity loan $60.75
• buy settlements $58.21
• asbestos claims $57.84
• asbestos attorney $57.65
• purchase structured settlement $56.82

20 of The Most Expensive Keywords on Yahoo:

• mesothelioma $60.68
• online degree in psychology $38.62
• management degrees online $27.50
• auto insurance quote $26.78
• online mba degrees $26.65
• bank accounts $26.29
• college graphic design $25.50
• graphic design colleges $25.50
• auto ins $25.23
• online accounting degree $24.97
• graphic design college $23.89
• college degree online $23.05
• online car insurance quote $22.86
• psychology colleges $22.70
• online management degree $22.50
• car insurance $22.49
• insurance auto $21.97
• psychology college $21.84
• adt security $21.69
• online schools $21.17

20 of The Most Expensive Keywords on Bing:

• auto insurance comparison $55.20
• adt wireless security system $48.86
• car insurance ratings $47.94
• auto insurance specialists $47.34
• criminal justice degrees online $47.30
• business mba online $47.06
• small business health insurance plan $46.62
• all day home security system $46.42
• debt consolidation home equity loan $46.42
• interest only mortgage refinance $45.51
• term life insurance calculator $45.47
• business hosting services $45.39
• term life insurance quotes $45.34
• auto insurance specialist $45.27
• criminal justice online degree $45.14
• car insurance companies $45.13
• life-insurance quote $45.13
• online term life insurance $45.06
• online education masters degree $45.04
• free health insurance quote $45.02

This entry was posted on Thursday, October 22nd, 2009 at 5:42 pm and is filed under Kikabink Lab, Search Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.