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Twitter To Charge Internet Marketers?

By Anna Johnson on February 11th, 2009

Speculation that Twitter might charge companies for their Twitter accounts gained pace earlier this week. On Tuesday, however, Twitter said it had no plans to charge companies to use Twitter… sort of…

In its ‘no news’ blog post, Twitter said the talk of charging companies for using Twitter was based on ideas it had previously raised on numerous occasions:

“We’ve been thinking out loud for more than a year about the growing use of Twitter by companies, brands, and other commercial organizations. It’s great that both individuals and organizations are finding value in Twitter and there may be ways we can enrich the experience. In fact, we hope to begin iterating on revenue products this year.”

“However, it’s important to note that whatever we come up with, Twitter will remain free to use by everyone—individuals, companies, celebrities, etc. What we’re thinking about is adding value in places where we are already seeing traction, not imposing fees on existing services. We are still very early in the idea stage and we don’t have anything to share just yet despite a recent surge in speculation. When we do, we’ll be sure to let you know.”

So Twitter won’t charge Internet marketers to use the existing Twitter service… but let’s face it, Twitter can’t keep on functioning without charging someone for something. Not in this economic environment.

Regardless, it will be interesting to see what Twitter has in mind for ‘enriching’ the Twitter service…

Source: Twitter, “Nothing To Report Just Yet,” Twitter Blog

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