Top Earning iPhone Apps Are Also The Most Expensive
By Anna Johnson on September 14th, 2009Forget about 99 cent iPhone applications raking in all the cash. A list of the top 50 grossing apps in the iTunes App Store from Appsfire indicates that many of the big earners are priced in the dollar, and some in the hundreds of dollar, range.
Appsfire considered a sample compiled from 1,200 devices and calculated revenues based on multiplying the units sold by the unit price. It found that the big earners ranged from just one app priced below a dollar (Flight Control at 99 cents) to the multi-surveillance video feed application, iRA Pro, priced at $899.99.
Other high-priced and big revenue earning iPhone apps included mobile podcasting application Poddio (149.99) and TomTom’s Western European navigation app ($139.99).
Who would have thought? The same pricing rules apply to iPhone applications as they do to everything else: people will buy based on (perceived) value.
Source: Dana Oshiro, “How to Price Your iPhone App,” ReadWriteWeb, September 8, 2009


