Google Rolls Out Ad Planner To All Google Account Holders
Friday, November 14th, 2008Google has opened its research and media measurement tool Google Ad Planner to anyone with a Google account. The tool also sports new features, including support for search queries and geo-targeting (to specific states or metropolitan areas).
Google has expanded the demographic audience data to include France, Germany, Italy, Spain and the U.K. Users will also be able to choose between three new ranking methods to display results from the sites they’re considering advertising on. A new ‘bubble chart’ also enables you to visually compare frequency, traffic, and unique visitors.
