Comments on: Seth Godin Causes an Uproar… But Is He Right?

By: Anna Johnson

Anna Johnson — Wed, 01 Apr 2009 08:45:18 +0000

Wonderful post Guido. I think you are spot on when you say that the IM niche urgently needs a user driven, independent quality label.

By: G. a wealthy affiliate member

G. a wealthy affiliate member — Wed, 01 Apr 2009 01:34:48 +0000

I think that this just reflects his point of view. Ask 100 IM’s and you get 100 different p.o.v’s.

What I think is happen is a dangerous “IM product overload” in the IM niche.

Each and every week we get the latest top notch product served, better, darker (secrets), faster profits and so on.

What’s happen is that normal folks STOP to believe us IM’s. Over 50% of those are rewriten PLR stuff, 70% simle crap, and the rest good stufft, but mostly nothing which we don’t already know or can get for free.

Look from a Newbies point of view. He has no idea what’s real and what not, chances to get scammed is huge, so by “complaining” about the hyped BS in Forums, suddenly all “make money” products become a scam. I’m active in scam(dot)com and can tell you that ALL Affiliate websites are seen as a scam by most users.

It’s OUR fault, WE CREATED THOSE SCAMMERS.

The IM niche needs URGENTLY a INDEPENDANT quality label. Have no idea how to resolve this but that’s the soloution in the offline business, so it’s as well a solution to products sold over the net.

I think the quality label has to be USER DRIVEN. A certain amount and relation of positive to negative quotes will allow a site to use a label or not (little bit similar to EBay seller qualification)

Remember that we all are as well CONSUMERS, not only Affiliates. A fair and trustful Internet will benefit everyone.

By: gregg

gregg — Tue, 31 Mar 2009 17:54:59 +0000

hi
High road and low raod should be extremely easy to seperate. do you lie to people, do you tell people to “steal this and steal that”, do you use offensive language and the list goes on and on. Personally I think the Net should treat advertising on the basis that every ad is being told to a person in person and not across the area of the internet. If you had to look a potential customer in the face, would you do and say some of the things that we see all the time here?

so to me the high road is the right way and the low road is the wrong way and we all know what the right wrong ways are. Common sense, respect and no lies is High Road, lying and cheating and falsehoods are the low road and we all know what that is as well. c ya

By: John The Geek

John The Geek — Tue, 31 Mar 2009 14:40:26 +0000

It would seem that Seth has lost a bit of perspective if he’s saying that spending $10K defines the “high road.” $10K may be doable for him, but not for the vast majority of online marketers.

I completely agree that most of the whiz-bang carnival barker tactics used on many marketing sites are decidedly low road. I also understand that many will argue that because they have (in their opinion) the world’s greatest product that any means of getting the sale is justifiable.

The fact is that in many cases, making the sale becomes the priority. Whether the product is actually useful to the customer is irrelevant. Many customers don’t ask for refunds for any of a number of reasons, so that’s not a reliable indication of whether they’re happy.

I think it’s important to keep in mind the following words of wisdom regarding marketing:

“Marketing is not something you do to people, it’s something you do
for people. Marketing is the service of helping people make the best
possible decision.”

— George Silverman: Author & viral marketing expert.

I might add that to that last sentence “…the best possible decision FOR THEM.”