Google is now offering location-based search suggestions to users of Android powered mobile devices.

An Android user can now enter a query into Google on their mobile device and Google will generate suggestions based on the physical location of the search engine user.

Here’s an example Google gives for how this works: an Android user in the Boston metropolitan area types in the word ‘muse’. Based on the user’s location, Google offers suggestions such as “museum of science boston” and “museum of fine arts boston” since people near Boston frequently look for these particular museums.

Source: Natalia Marmasse and Scott Huffman, “Optimized Search Suggestions using your location,” Official Google Mobile Blog, January 14, 2010

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This entry was posted on Tuesday, February 2nd, 2010 at 8:42 pm and is filed under Mobile Marketing, Search Marketing, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.