Flippa To Do $82 Million in Website Sales in 2010
By Anna Johnson on August 23rd, 2010Website marketplace Flippa is on track to handle $82 million in website sales in 2010. This is based on sales growing by just under 43 percent per month – the monthly growth rate Flippa has averaged since its launch in June 2009.
Achieving $82 million in total sales transactions in 2010 may seem ambitious, considering Flippa handled $14.6 million in sales in its first year of business (from June 2009 to May 2010). On the other hand, both the number of transactions and the transaction values on Flippa have progressively increased from month to month.
Last week, according to Flippa General Manager Dave Slutzkin, the site handled a record $1 million in sales, with 371 websites sold. The highest sale via public auction was $145,000 and a few private sales exceeded that. Other high-value sales on the site to date include www.esampleresume.com for $76,000 and www.seniorpictures.com for $50,000.
Based on last week’s sales, the average sale on Flippa – $2,675 – is much lower than these lofty amounts. Still, even last week’s average is double the average sale on Flippa, which, based on the total sales over the last four years, is $1,379 (see figures below).
Of course, what is more relevant to a website buyer or seller is not the average sales amount (which can be skewed by a small number of large sales) but the median, which represents the most common sales amount.
Altogether, if you add the website sales Flippa’s owner SitePoint handled in the three years prior to launching Flippa, Flippa/SitePoint has handled over $40 million in sales of more than 29,000 websites since it began facilitating website and domain name sales in 2006.
Flippa itself, which SitePoint created to be a dedicated marketplace for website and domain name sales, has facilitated the bulk of these sales in just the last year. In its first 12 months of doing business, Flippa handled $14.6 million in sales based on around 23,000 website and domain listings. To get a sense of Flippa’s growth during its first year, check out this chart:
Kikabink’s domain investment platform, Domainer Income, provides real-time data on websites and domain names for sale on Flippa, as well as other website and domain marketplaces. You can get access to this data with a free Domainer Income membership.
Sources: Dave Slutzkin, “Flippa’s New Sales Record: Are You Responsible?” Flippa Blog, August 20, 2010, Luke Moulton, “Flippa.com: A Year in the Life of a Start-Up,” Flippa Blog, June 23, 2010
