Research by Gambit, commissioned by TechCrunch, indicates that Facebook members are more valuable than MySpace members, based on what they tend to pay for similar applications.

Gambit compared two similar games available on both social networks and found that the Facebook game made more money than the MySpace game.

Gambit claims the data is representative and that, in general, more non-advertising money can be made from Facebook users than MySpace users.

Source: Jason Kincaid, “Gambit: Facebook Users Have Deeper Pockets Than Their MySpace Counterparts,” TechCrunch, May 15, 2009

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