Ebook Readers Set To Be $25 Billion Market By 2020
By Anna Johnson on November 5th, 2009According to research and advisory firm, mediaIDEAS, ebook reader sales will reach $25 billion by 2020.
Launching its report, ‘The E-paper E-reader Phenomenon: The Dramatic Growth of a $25B Market’ mediaIDEAS notes that whilst in 2006 there were three types of ebook readers, by 2007 there were five, and now there are over 40. The firm expects the number of ebook reader types to more than double in the next 12 months.
Furthermore, while in 2008 1.1 million ebook readers were sold, mediaIDEAS forecasts that number to rise to about 6 million in 2010. By 2020 it expects global annual e-reader sales to reach 446 million units with a value of over $25 billion.
