comScore’s Revenue Up – There’s Money In Tracking Web Use
By Anna Johnson on August 10th, 2009Kikabink News quotes so many statistics from companies such as comScore, Compete, Nielsen and others, it’s interesting to see how the web research companies themselves are faring. In comScore’s case, it’s revenues and earnings before interest, taxes, depreciation and amortization (EBITDA) were up – whilst net income was down – for the second quarter of 2009.
comScore’s revenue in the second quarter ended June 30, 2009 was $31.4 million, up 9 percent over its second quarter revenues of $28.8 million in 2008. EBITDA was $7 million, up 7.7 percent over the $6.5 million last year, while net income was $1.2 million, down 29.4 percent from $1.7 million for the same period last year.
comScore’s president and CEO, Magid Abraham, said comScore was pleased with the results, focusing on the rise in revenues from subscription sales and renewals. comScore’s subscription revenue was $26.9 million for the quarter, 13.5 percent higher than the $23.7 million achieved in the second quarter of 2008.
The decline in net income was due to a higher effective tax rate (55 percent) which, in turn, was due to various accounting goings-on that you can read all about in comScore’s second quarter 2009 financial and business summary.
With the IRS taking a 55 percent slice of earnings, it just goes to show, though, just how significant financial management can be!


