Ebook Market Exploding in Wake of E-Reader Popularity
Tuesday, March 16th, 2010Internet marketers have been selling ebooks for years, but now ebooks – particularly those published by major publishing houses and designed for Amazon’s Kindle and other e-reader hardware devices – are really taking off, with mainstream ebook sales estimated at just under $170 million in 2009.
According to the Association of American Publishers (AAP), ebook sales have steadily grown over the past decade, but have soared in recent years. The AAP estimates that U.S. net sales to its 85 member publishers totaled a record $169.5 million in 2009, up 176.5 percent from the 2008 figure of $61.3 million.
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